Archive for the 'product design' Category
April 19th, 2008 -- Posted in product design |

Following the aestheticism of fine watches and jewellery, mobile phones are the next carry-on belonging we have today that are treated with luxurious touches. TAG Heuer is no newcomer in such aestheticism.

TAG Heuer has announced the release Meridiist at the end of last year. Developed with a French company Modelabs, the Meridiist is ready to hit the luxurious fashion phone market with this Vertu lookalike.

Swiss engineered and hand assembled from 430 components, the Meridiist is constructed with corrosion-resistant, watch-making 316L steel and unscratchable 60.5 carats sapphire crystal dual displays. It is packed with a 1.9” QVGA main screen, monochrome OLED on its outer rim, 2-megapixel camera, MP3/AAC/MPEG-4 playback, Bluetooth, with 28 days power reserve and 7 hours of talktime, and can do only GSM/GPRS. Not exactly the technical specs of a high end phone, the real costs of the handset come from the design, the refined 316L grade steel, scratch-proof sapphire crystal, and the customization with exotic skin/leather of various colors.

It will be available in September 2008 at between
September 13th, 2005 -- Posted in product design |
Now this is what I call TRUE INNOVATION. Not only is it practical for outdoor sports, it can be a revolutionary culture symbol of the era, very much like iPods and mobile phones.
Nike MaxSight is developed in collaboration with Bausch & Lomb as a new way of sun glare reduction and UV filtering. What? Sunglasses? No, it’s not just another sunglasses and shades like those designed for sports purposes with the likes of Oakley.
What we are talking about here is tinted soft contact lens that behave like sunglasses. Unlike sunglasses, these soft lens rest directly on the cornea of the eyes hence no distortion of the usual shades that don’t protect the sides of our sights (not even with the face hugging designs of Oakley famous Frame series of shades). To cut my excitement for this innovation short, just think of the comforts you get from contact lens as compared to sunglasses (framed or frameless).
These is already available in the US market in August 2005. Read more about it here at innovation & inspire in nikebiz.com. Ready for some kewl and practical colored contact lens, instead of those cosmetic ones most Asians use to get Caucasian looking eyes? Wink in amber sparkle

Why a culture symbol? Just see how radical your eyes will look with these lens on…
September 8th, 2005 -- Posted in product design |
Apple has finally revealed their newcomer of the iPod family. Running on flash memory like the iPod Shuffle instead of hard drive memory, it comes with a colored display like the new iPod 4Gs.
Grab a standard American business card. Now, get a pair of scissors and trim the long side of the card by 20%. That’s all the space you need to hold over 1,000 songs, plus audio books, podcasts and photos if you buy Apple Computer’s newest iPod model, the gorgeous and sleek iPod nano.
-Walt Mossberg in Personal Technology
Ranging between US$199 for the 2GB model to US$249 for 4GB, it sits exactly into the price range of the iPod Mini, which come with 4GB to 6GB. Reason for the price hike per byte for the new model is the use of flash memory instead of mini-hard drives as anticipated before. Another difference will be the colored display, which explains the shorter 14-hour battery life compared to the 18 hours in Mini. But hey, this is amazing battery life for the size already!
So who would want this new baby? Someone who wants only 47g and not a 102g Mini in their shirt pocket, and someone who prefers a 0.69cm thin card to a 0.84cm chewing gum pack.